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Samsung’s Unique “Inspired by a True Photo” Campaign

Image as seen on the TheStable The electronics and appliances giant, Samsung is often the talking point of the masses and rightly so! The marketing campaigns brought about by the…

admin October 12, 2020

News

TikTok Records Massive Growth in Europe During the COVID-19 Pandemic

The coronavirus pandemic effects have been devastating for many organizations, which resulted in mass layoffs, massive pay cuts, cost-cutting, and even complete company shutdowns in some extreme cases. However, not…

admin October 12, 2020

News

YouTube Launches YouTube Select for U.K. Brands and Advertisers

Logo as seen on the YouTube Select YouTube has launched the content solution for advertisers and brands in the U.K., which helps them reach audiences through content that is relevant…

admin October 12, 2020

Uncategorized

Customer Lifetime Value (CLV) and How to Increase and Calculate It

The first time you hear about it, customer lifetime value (also abbreviated as CLV, CLTV, LCV, or LTV marketing) might not come across as a vital metric. Failure to calculate,…

admin October 9, 2020

Uncategorized

What Is Predictive Marketing? Types, Working, Uses, Top Tools, and More

In today's technologically advanced world, predicting customers' next steps for brands is no more a novel tactic. It would be great to know which contact lists are worth buying before…

admin October 9, 2020

Uncategorized

What Is Zero-Dollar Marketing? Strategy, Case Study, and Examples

Today, it is easier than ever before for brands to market their products and services or themselves in ways that incur zero to little cost. With the internet's aid, marketers…

admin October 5, 2020

Uncategorized

What is Marketing Intelligence? Aspects, Benefits, Methodologies

Many people confuse marketing intelligence with business intelligence; however, they are not the same. Business intelligence generally focuses on internal factors such as billing rates, processes, and headcount, among others.…

admin September 28, 2020

Guides

Choosing the Right Agile Marketing Framework

Marketing technology sophistication increases. The number of channels that brands need to reach keeps growing as audience expectations rise, and marketers discover that traditional methods aren't as effective as before.…

admin September 16, 2020

Guides

2020’s TikTok Marketing Guide for Brands

Logo by Tiktok as seen on the Website. No matter what brand you have, there is no better way to connect with your audience than through social media. Marketers and…

admin September 16, 2020

Guides

The Marketer’s Guide to B2B LinkedIn Marketing in 2020

Social media platforms such as Facebook, Twitter, Instagram, and LinkedIn, among others, are already being used by brands as spaces for marketing themselves, their products, and their services. Along with…

admin September 16, 2020

B2B Marketing Is Changing: How Martech Is Rewriting the Rules

Power Up Your Martech Stack for B2B in 2025: Tools You’ll Love Using

What is Marketing Attribution? A Simple Guide for Startups

The Future of Agile Marketing: How AI and Automation Are Changing the Game

5 ways DAM Powers Omnichannel Marketing

Samsung’s Unique “Inspired by a True Photo” Campaign

TikTok Records Massive Growth in Europe During the COVID-19 Pandemic

YouTube Launches YouTube Select for U.K. Brands and Advertisers

Customer Lifetime Value (CLV) and How to Increase and Calculate It

What Is Predictive Marketing? Types, Working, Uses, Top Tools, and More

What Is Zero-Dollar Marketing? Strategy, Case Study, and Examples

What is Marketing Intelligence? Aspects, Benefits, Methodologies

Choosing the Right Agile Marketing Framework

2020’s TikTok Marketing Guide for Brands

The Marketer’s Guide to B2B LinkedIn Marketing in 2020

B2B Marketing Is Changing: How Martech Is Rewriting the Rules

Power Up Your Martech Stack for B2B in 2025: Tools You’ll Love Using

How EHR/EMR Systems Are Reshaping the Future of Healthcare

What is Marketing Attribution? A Simple Guide for Startups