What is Data Privacy Automation and Why Is It So Important?
In today's tech-enabled world, the amount of data generated is simply overwhelming for most organizations, and it is impossible for professionals to make use...
User-Generated Content — Promotional Content by Users for Brands
Consumers are more likely to make a purchasing decision based upon recommendations from family, friends, acquaintances, or someone on the internet who is an...
Lead Generation — The Lead Lifecycle and Types of Leads
To better understand lead generation, let's start off with understanding what a lead is or what qualifies as one. A lead is a prospect...
Data Enrichment Tools — Key Requirements, Top Tools and More
The sheer amount of data that companies these days collect mandates the need for 'clean' data that can be put to efficient use. To...