Marketing to Micro-Moments in 2021—A Marketer’s Guide
Marketing to micro-moments is the new technological advances with smartphone adoption that have made it easier than ever for customers to make decisions faster...
Direct-to-Consumer — The 21st Century’s Go-To Marketing Model
Ever wonder how any product these days gets delivered from the manufacturer’s facility, straight to your doorstep? People no longer need to visit physical...
Connected TV (CTV) Advertising — the Current Advertising Hotspot
Marketers are constantly on the lookout for new and upcoming advertisement platforms. CTV and OTT are relatively new advertising platforms, and marketers have just...
Answer Engine Optimization (AEO) to Replace Search Engine Optimization (SEO)?
Marketers and content creators are increasingly focusing to improve their SEO. Search engines constantly update their SEO algorithms and techniques to provide a better...