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Marketing Automation for B2B Tools Workflows and ROI
Posted inUncategorized

Powerful B2B Marketing Automation Strategies to Accelerate Growth and ROI

The New Era of B2B Marketing The B2B marketing landscape has undergone a radical transformation in recent years. Today’s B2B buyers are more informed, cautious, and digitally savvy than ever…
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Posted by Natasha Ghasi August 4, 2025
Cookieless marketing
Posted inArticles Content Strategy Uncategorized

How Can Brands Effectively Navigate Cookieless Marketing in a Privacy-First Era?

With growing concerns about user privacy and the implementation of stronger data protection laws, such as the GDPR and CCPA, the digital advertising world is undergoing a significant transformation. One…
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Posted by Saniya Chipolkar July 18, 2025
Rise of Gen Z and Millennial B2B Buyers
Posted inArticles Content Strategy

The Rise of Gen Z and Millennial B2B Buyers and Their Impact on Strategy

A huge shift is occurring in the B2B purchasing sector. Once viewed as the "next generation," Gen Z and Millennials are increasingly influencing corporate decisions across a wide range of…
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Posted by Saniya Chipolkar July 2, 2025
Modern B2B marketing martech stack with tools and platforms
Posted inArticles

B2B Marketing Is Changing: How Martech Is Rewriting the Rules

B2B marketing isn’t what it used to be. The days of cold calls, bulk email blasts, and endless PowerPoint decks are fading fast. In their place, we’re seeing data-driven funnels,…
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Posted by Natasha Ghasi June 25, 2025
Martech stack for B2B - tools for marketing success in 2025
Posted inArticles

Power Up Your Martech Stack for B2B in 2025: Tools You’ll Love Using

What Is a Martech Stack for B2B? A Martech stack for B2B is a tailored collection of marketing technologies used by businesses to manage campaigns, automate outreach, analyze performance, and…
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Posted by Natasha Ghasi June 20, 2025
EHR/EMR
Posted inArticles

How EHR/EMR Systems Are Reshaping the Future of Healthcare

The healthcare sector is undergoing a rapid digital transformation, with Electronic Health Records (EHR) and Electronic Medical Records (EMR) playing a central role. These digital solutions are improving clinical decision-making…
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Posted by Saniya Chipolkar June 20, 2025
Posted inReviews

Top 10 Autonomous Data Platforms to Consider in 2020

Autonomous data platforms are data and analytics platforms that manage and optimize themselves buy leverage in artificial intelligence (AI) and machine learning (ML). These platforms self-manage and self-optimize by sending…
Posted by Saniya Chipolkar September 9, 2020
Posted inMarket Research Reports

Smart Advertising : Significant part of Modern Advertising Strategies in 2021

In a world where smartphones, smart TVs, and even intelligent refrigerators are the new norm, smart advertising is forward. Consumers and targeted with personalized advertisements cater to their interests, requirements,…
Posted by Natasha Ghasi September 1, 2020
Posted inNews

Antonio Lucio Steps Down as CMO of Facebook

Image as seen on Website. Facebook CMO, Antonio Lucio, who was responsible for the global consumer marketing organization, is stepping down from his position after two years to give himself…
Posted by Saniya Chipolkar September 1, 2020
Posted inNews

Hearst Records 322% Revenue Growth in the Second Quarter

During the last five months or so, shopping behavior has been quite erratic, which has acquired publishers to adapt to customers' purchasing whims. Hearst is a premium content creation company…
Posted by Natasha Ghasi August 28, 2020
Posted inNews

Apple to transform In-App Advertising with iOS 14

Logo by Apple, Facebook, and Google as seen on Apple, Facebook Google.  Facebook, yesterday, has made public its concern regarding a new software update from Apple, the iOS 14, which was announced in…
Posted by Natasha Ghasi August 28, 2020
Posted inNews

InSync Launches B2BeCONNECT, a Mobile Commerce Application

The COVID-19 pandemic has resulted in a massive spike in the usage and adoption of mobile commerce as it provides users with the flexibility and power to enhance and maximize…
Posted by Natasha Ghasi August 28, 2020
Posted inNews

prREACH Launches New Content Marketing System for Online Businesses

prREACH, a press release distribution service, and content marketing firm, has recently launched its new full-service content marketing system for local and e-commerce businesses. The all-new Brand Builder Program from…
Posted by Natasha Ghasi August 24, 2020
Posted inNews

Accenture Completes Acquisition of Content Production Company, CreativeDrive

Accenture has completed the acquisition of CreativeDrive, a global, tech-driven content production company that automates, scales, and signifies creative asset production. The terms of the transaction were not disclosed to…
Posted by Natasha Ghasi August 24, 2020
Posted inWhitepapers

What’s your App Adoption Trend during this Crisis? : Growth, Slowdown, or Unchanged: Customer Engagement Playbook by MoEngage and AppFollow

While we all watched the outbreak of COVID-19 impacting economies throughout the world and play havoc, the mobile app economy is another matter, as mobile app session times and installs…
Posted by Natasha Ghasi August 20, 2020
Posted inUncategorized

3 practical tips on How to get your Email Marketing Strategy on the right track

Emails. The only good thing from the '90s, which still holds some value and power in communicating messages across to people. Except now, it is done in bulk and is…
Posted by Natasha Ghasi August 20, 2020

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Recent Posts

  • Powerful B2B Marketing Automation Strategies to Accelerate Growth and ROI
  • How Can Brands Effectively Navigate Cookieless Marketing in a Privacy-First Era?
  • The Rise of Gen Z and Millennial B2B Buyers and Their Impact on Strategy
  • B2B Marketing Is Changing: How Martech Is Rewriting the Rules
  • Power Up Your Martech Stack for B2B in 2025: Tools You’ll Love Using

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Marketing Automation for B2B Tools Workflows and ROI
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How Can Brands Effectively Navigate Cookieless Marketing in a Privacy-First Era?

Posted by Saniya Chipolkar July 18, 2025
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The Rise of Gen Z and Millennial B2B Buyers and Their Impact on Strategy

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Modern B2B marketing martech stack with tools and platforms
Posted inArticles

B2B Marketing Is Changing: How Martech Is Rewriting the Rules

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