Data Breach

The Impact of Data Breaches on Marketing Efforts

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As we spend more time online than ever before, the risks of cybercrime – for organizations, individuals, and governments alike – are increasing dramatically. A...
Plagiarism - Content Marketing

15 REASONS WHY AVOIDING PLAGIARISM IS NECESSARY FOR CONTENT MARKETING

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Plagiarism is a major red flag to watch out for in content marketing. While most marketers don't want to plagiarize, they sometimes do it...
data-driven marketing

Why Businesses Need Data-Driven Marketing in 2022 For Growth

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Marketing strategies are becoming smarter and more efficient—all thanks to data. In fact, a study by eConsultancy and Adobe revealed that data-driven marketing has...
Marketing automation

4 Reasons Why Your Business Should Adopt Marketing Automation

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Marketing buzzwords are those trendy terms that get heavily thrown around today and then eventually lose relevance tomorrow. However, the importance of certain buzzwords...