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marketing attribution
Posted inArticles

What is Marketing Attribution? A Simple Guide for Startups

Startups usually operate on the law of minimum: less money, fewer people, and even a greater need for fast-tracked growth. That's why it becomes really important to know which marketing…
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Posted by Natasha Ghasi May 30, 2025
agile marketing
Posted inArticles

The Future of Agile Marketing: How AI and Automation Are Changing the Game

Agile marketing has transformed how teams plan, execute, and adapt their strategies. But the pace of change is accelerating — and the future? It’s not just about being fast and…
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Posted by Natasha Ghasi May 21, 2025
dam
Posted inArticles

5 ways DAM Powers Omnichannel Marketing

Let’s be real — creating content for just one channel is already hard enough. But in today’s landscape, brands are expected to be visible everywhere on eCommerce and even social…
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Posted by Natasha Ghasi May 12, 2025
agile marketing
Posted inArticles

Why Agile Marketing is the Antidote to Content Fatigue

What is Agile Marketing? At its core, Agile Marketing is all about being adaptable. Whereas classical marketing looks at campaigns planned months in advance and executed over many months, Agile…
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Posted by Natasha Ghasi April 29, 2025
B2C Brands Turning Influencers into In-House Marketers
Posted inInteractive Marketing

How B2C Brands Are Turning Influencers into In-House Marketers to Drive Authentic Growth

Business-to-consumer (B2C) brands are altering their marketing strategies in the rapidly changing digital environment by integrating influencers into their teams. Brands looking to improve authenticity, engagement, and long-term success are…
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Posted by Saniya Chipolkar April 22, 2025
AI
Posted inArticles

7 AI-Powered Strategies for a Privacy-Driven Digital Experience

Given how digital transformation is evolving, with even stringent data privacy regulations being imposed now, brands might ask themselves the most vital question of all: how to deliver individualized seamless…
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Posted by Natasha Ghasi April 21, 2025
Posted inUncategorized

Answer Engine Optimization (AEO) to Replace Search Engine Optimization (SEO)?

Marketers and content creators are increasingly focusing to improve their SEO. Search engines constantly update their SEO algorithms and techniques to provide a better user experience. Search engines provide solutions…
Posted by admin May 18, 2021
Posted inUncategorized

Cracking Video Engagement and How to Measure it in 2022

The power of video advertising can be traced back to 1941. Bulova, a watch company based out of New York, aired the first-ever video during a baseball game. Television did…
Posted by admin May 17, 2021
Posted inUncategorized

Top 20 Search Engine Alternatives

Top 20 Search Engine Alternatives Really Need of time? Well, when people talk about search engines, Google is the first thing that pops up in anyone's mind. If you would…
Posted by admin May 4, 2021
Posted inUncategorized

What Is Data-as-a-Service (DaaS)? Why Do Businesses Need It Now More Than Ever?

Cloud-based technology is increasingly being adopted by multiple companies. The number of organizations turning toward data as a service (DaaS), as a solution for data management, integration, analytics, and storage…
Posted by admin April 22, 2021
Posted inUncategorized

Pillar Pages, Their Types, How They Contribute to Your SEO and More

Search Engine Optimization (SEO) is a dynamic process, and marketers need to stay abreast of the changes that take place in this process to accordingly adjust their content and strategies.…
Posted by admin April 5, 2021
Posted inUncategorized

What is Data Privacy Automation and Why Is It So Important?

In today's tech-enabled world, the amount of data generated is simply overwhelming for most organizations, and it is impossible for professionals to make use of manual, survey-based approaches to stay…
Posted by admin March 31, 2021
Posted inUncategorized

User-Generated Content — Promotional Content by Users for Brands

Consumers are more likely to make a purchasing decision based upon recommendations from family, friends, acquaintances, or someone on the internet who is an existing customer than from brands. This…
Posted by admin March 25, 2021
Posted inGuides

Lead Generation — The Lead Lifecycle and Types of Leads

To better understand lead generation, let's start off with understanding what a lead is or what qualifies as one. A lead is a prospect that has indicated an interest in…
Posted by admin March 16, 2021
Posted inUncategorized

Data Enrichment Tools — Key Requirements, Top Tools and More

The sheer amount of data that companies these days collect mandates the need for 'clean' data that can be put to efficient use. To gain valuable insights from existing data,…
Posted by admin February 26, 2021
Posted inNews

Tesla CEO Elon Musk Targeting NEURALINK PROGRAM on Humans via Planting Computing Chips

Tesla and SpaceX CEO Elon Musk said Monday that his neurotechnology company Neuralink could kick off human trials by the end of 2021 if “things go well.” The San Francisco…
Posted by admin February 10, 2021

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Recent Posts

  • What is Marketing Attribution? A Simple Guide for Startups
  • The Future of Agile Marketing: How AI and Automation Are Changing the Game
  • 5 ways DAM Powers Omnichannel Marketing
  • Why Agile Marketing is the Antidote to Content Fatigue
  • How B2C Brands Are Turning Influencers into In-House Marketers to Drive Authentic Growth

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marketing attribution
Posted inArticles

What is Marketing Attribution? A Simple Guide for Startups

Posted by Natasha Ghasi May 30, 2025
agile marketing
Posted inArticles

The Future of Agile Marketing: How AI and Automation Are Changing the Game

Posted by Natasha Ghasi May 21, 2025
dam
Posted inArticles

5 ways DAM Powers Omnichannel Marketing

Posted by Natasha Ghasi May 12, 2025
agile marketing
Posted inArticles

Why Agile Marketing is the Antidote to Content Fatigue

Posted by Natasha Ghasi April 29, 2025

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