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Modern B2B marketing martech stack with tools and platforms
Posted inArticles

B2B Marketing Is Changing: How Martech Is Rewriting the Rules

B2B marketing isn’t what it used to be. The days of cold calls, bulk email blasts, and endless PowerPoint decks are fading fast. In their place, we’re seeing data-driven funnels,…
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Posted by Natasha Ghasi June 25, 2025
Martech stack for B2B - tools for marketing success in 2025
Posted inArticles

Power Up Your Martech Stack for B2B in 2025: Tools You’ll Love Using

What Is a Martech Stack for B2B? A Martech stack for B2B is a tailored collection of marketing technologies used by businesses to manage campaigns, automate outreach, analyze performance, and…
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Posted by Natasha Ghasi June 20, 2025
EHR/EMR
Posted inArticles

How EHR/EMR Systems Are Reshaping the Future of Healthcare

The healthcare sector is undergoing a rapid digital transformation, with Electronic Health Records (EHR) and Electronic Medical Records (EMR) playing a central role. These digital solutions are improving clinical decision-making…
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Posted by Saniya Chipolkar June 20, 2025
marketing attribution
Posted inArticles

What is Marketing Attribution? A Simple Guide for Startups

Startups usually operate on the law of minimum: less money, fewer people, and even a greater need for fast-tracked growth. That's why it becomes really important to know which marketing…
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Posted by Natasha Ghasi May 30, 2025
agile marketing
Posted inArticles

The Future of Agile Marketing: How AI and Automation Are Changing the Game

Agile marketing has transformed how teams plan, execute, and adapt their strategies. But the pace of change is accelerating — and the future? It’s not just about being fast and…
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Posted by Natasha Ghasi May 21, 2025
dam
Posted inArticles

5 ways DAM Powers Omnichannel Marketing

Let’s be real — creating content for just one channel is already hard enough. But in today’s landscape, brands are expected to be visible everywhere on eCommerce and even social…
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Posted by Natasha Ghasi May 12, 2025
Posted inUncategorized

Marketing to Micro-Moments in 2021—A Marketer’s Guide

Marketing to micro-moments is the new technological advances with smartphone adoption that have made it easier than ever for customers to make decisions faster than before. This change in customer…
Posted by admin May 20, 2021
Posted inUncategorized

Direct-to-Consumer — The 21st Century’s Go-To Marketing Model

Ever wonder how any product these days gets delivered from the manufacturer’s facility, straight to your doorstep? People no longer need to visit physical stores to look for a product…
Posted by admin May 19, 2021
Posted inUncategorized

Connected TV (CTV) Advertising — the Current Advertising Hotspot

Marketers are constantly on the lookout for new and upcoming advertisement platforms. CTV and OTT are relatively new advertising platforms, and marketers have just begun their foray into this type…
Posted by admin May 19, 2021
Posted inUncategorized

Answer Engine Optimization (AEO) to Replace Search Engine Optimization (SEO)?

Marketers and content creators are increasingly focusing to improve their SEO. Search engines constantly update their SEO algorithms and techniques to provide a better user experience. Search engines provide solutions…
Posted by admin May 18, 2021
Posted inUncategorized

Cracking Video Engagement and How to Measure it in 2022

The power of video advertising can be traced back to 1941. Bulova, a watch company based out of New York, aired the first-ever video during a baseball game. Television did…
Posted by admin May 17, 2021
Posted inUncategorized

Top 20 Search Engine Alternatives

Top 20 Search Engine Alternatives Really Need of time? Well, when people talk about search engines, Google is the first thing that pops up in anyone's mind. If you would…
Posted by admin May 4, 2021
Posted inUncategorized

What Is Data-as-a-Service (DaaS)? Why Do Businesses Need It Now More Than Ever?

Cloud-based technology is increasingly being adopted by multiple companies. The number of organizations turning toward data as a service (DaaS), as a solution for data management, integration, analytics, and storage…
Posted by admin April 22, 2021
Posted inUncategorized

Pillar Pages, Their Types, How They Contribute to Your SEO and More

Search Engine Optimization (SEO) is a dynamic process, and marketers need to stay abreast of the changes that take place in this process to accordingly adjust their content and strategies.…
Posted by admin April 5, 2021
Posted inUncategorized

What is Data Privacy Automation and Why Is It So Important?

In today's tech-enabled world, the amount of data generated is simply overwhelming for most organizations, and it is impossible for professionals to make use of manual, survey-based approaches to stay…
Posted by admin March 31, 2021
Posted inUncategorized

User-Generated Content — Promotional Content by Users for Brands

Consumers are more likely to make a purchasing decision based upon recommendations from family, friends, acquaintances, or someone on the internet who is an existing customer than from brands. This…
Posted by admin March 25, 2021

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Recent Posts

  • B2B Marketing Is Changing: How Martech Is Rewriting the Rules
  • Power Up Your Martech Stack for B2B in 2025: Tools You’ll Love Using
  • How EHR/EMR Systems Are Reshaping the Future of Healthcare
  • What is Marketing Attribution? A Simple Guide for Startups
  • The Future of Agile Marketing: How AI and Automation Are Changing the Game

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Modern B2B marketing martech stack with tools and platforms
Posted inArticles

B2B Marketing Is Changing: How Martech Is Rewriting the Rules

Posted by Natasha Ghasi June 25, 2025
Martech stack for B2B - tools for marketing success in 2025
Posted inArticles

Power Up Your Martech Stack for B2B in 2025: Tools You’ll Love Using

Posted by Natasha Ghasi June 20, 2025
EHR/EMR
Posted inArticles

How EHR/EMR Systems Are Reshaping the Future of Healthcare

Posted by Saniya Chipolkar June 20, 2025
marketing attribution
Posted inArticles

What is Marketing Attribution? A Simple Guide for Startups

Posted by Natasha Ghasi May 30, 2025

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