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Inbound Marketing Strategies and Channels for Middle East Businesses

Consumers do not like to have an inbox stuffed with promotional emails from brands to which they never subscribed or get advertisement popups. These mass marketing strategies are no longer…

admin December 20, 2022

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Top 10 Ways How Marketing Automation Can Help E-Commerce Businesses in the Middle East

The Middle East has one of the youngest populations in the world. More than 28% of the Middle East's massive population of 108 million people are between the ages of…

admin November 8, 2022

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4 benefits of why is Native Advertising Important for Paid Marketing?

Technology has altered the way consumers discover, assess, and purchase goods and services, ultimately elevating the significance of digital marketing. Today, companies are using digital marketing techniques to make the…

admin October 20, 2022

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4 Important things you need to understand about effective email marketing in Arabic

Arabic email marketing is not only popular in the Arab world, but it's also growing in popularity in other parts of the world. If you're looking to engage your customers…

admin September 30, 2022

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Top 10 CRM (Customer Relationship Management) Tools In Middle East Region (UAE, Saudi, Qatar, Oman, Bahrain, Kuwait)

Due to its various government policies and encouragement of the private sector, the Middle Eastern region attracts many enterprises and brands worldwide each year. The Middle East has seen a…

admin September 27, 2022

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The Cyber Kill Chain Model- How to protect your company from Cyber Attacks in 2022

What is The Cyber Kill Chain Framework? What are its stages? Cyber Kill Chain is a seven stage cyber-attack process and in turn, a defence model used in the identification…

admin April 20, 2022

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How Important is Endpoint Detection and Response System for Organisations in the Middle East in 2022

In this article, we discuss the current cybersecurity ecosphere in the Middle-East region and delve into Endpoint Detection and Response technology. We will also cover the major Endpoint Security providers…

admin March 24, 2022

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Shared Micro-Mobility Technology in 2022: How It Will Transform Cities Globally

Micro-mobility technology encompasses a wide range of transportation options that are lightweight and afford short trips. Not only is this technology eco-friendly, it is also affordable and provides accessibility to…

admin March 22, 2022

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Why the Business Automation Industry is Poised to Explode

The market for corporate automation shows no signs of slowing down. According to Gartner, the integration/automation industry will increase by $32 billion by the end of 2025, nearly tripling in…

admin March 11, 2022

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Metadata.io creates the first automated operating system for B2B marketing

In a world first — an automated operating system for businesses to automate their marketing operations and lead scoring — SaaS startup Metadata has raised $40 million in Series B…

admin March 9, 2022