Samsung’s Unique “Inspired by a True Photo” Campaign
Image as seen on the TheStable
The electronics and appliances giant, Samsung is often the talking point of the masses and rightly so! The marketing...
TikTok Records Massive Growth in Europe During the COVID-19 Pandemic
The coronavirus pandemic effects have been devastating for many organizations, which resulted in mass layoffs, massive pay cuts, cost-cutting, and even complete company shutdowns...
YouTube Launches YouTube Select for U.K. Brands and Advertisers
Logo as seen on the YouTube Select
YouTube has launched the content solution for advertisers and brands in the U.K., which helps them reach audiences...
Customer Lifetime Value (CLV) and How to Increase and Calculate It
The first time you hear about it, customer lifetime value (also abbreviated as CLV, CLTV, LCV, or LTV marketing) might not come across as...