Skip to content
MartechLive

MartechLive

  • Home
  • Articles
  • News
  • Guides
  • Reviews
  • Contact Us
Marketing Automation for B2B Tools Workflows and ROI
Posted inUncategorized

Powerful B2B Marketing Automation Strategies to Accelerate Growth and ROI

The New Era of B2B Marketing The B2B marketing landscape has undergone a radical transformation in recent years. Today’s B2B buyers are more informed, cautious, and digitally savvy than ever…
Continue Reading
Posted by Natasha Ghasi August 4, 2025
Cookieless marketing
Posted inArticles Content Strategy Uncategorized

How Can Brands Effectively Navigate Cookieless Marketing in a Privacy-First Era?

With growing concerns about user privacy and the implementation of stronger data protection laws, such as the GDPR and CCPA, the digital advertising world is undergoing a significant transformation. One…
Continue Reading
Posted by Saniya Chipolkar July 18, 2025
Rise of Gen Z and Millennial B2B Buyers
Posted inArticles Content Strategy

The Rise of Gen Z and Millennial B2B Buyers and Their Impact on Strategy

A huge shift is occurring in the B2B purchasing sector. Once viewed as the "next generation," Gen Z and Millennials are increasingly influencing corporate decisions across a wide range of…
Continue Reading
Posted by Saniya Chipolkar July 2, 2025
Modern B2B marketing martech stack with tools and platforms
Posted inArticles

B2B Marketing Is Changing: How Martech Is Rewriting the Rules

B2B marketing isn’t what it used to be. The days of cold calls, bulk email blasts, and endless PowerPoint decks are fading fast. In their place, we’re seeing data-driven funnels,…
Continue Reading
Posted by Natasha Ghasi June 25, 2025
Martech stack for B2B - tools for marketing success in 2025
Posted inArticles

Power Up Your Martech Stack for B2B in 2025: Tools You’ll Love Using

What Is a Martech Stack for B2B? A Martech stack for B2B is a tailored collection of marketing technologies used by businesses to manage campaigns, automate outreach, analyze performance, and…
Continue Reading
Posted by Natasha Ghasi June 20, 2025
EHR/EMR
Posted inArticles

How EHR/EMR Systems Are Reshaping the Future of Healthcare

The healthcare sector is undergoing a rapid digital transformation, with Electronic Health Records (EHR) and Electronic Medical Records (EMR) playing a central role. These digital solutions are improving clinical decision-making…
Continue Reading
Posted by Saniya Chipolkar June 20, 2025
Posted inUncategorized

The Definitive Guide to the Art of Social Selling

A newfound method that sales representatives leverage in this modern technological era is that of social selling. Social selling is when sales teams utilize social media to find and connect…
Posted by Natasha Ghasi April 22, 2020
Posted inDigital Transformation

Extended Reality (XR): A Sneak Peek into an Alternate Reality

We live in an era where the definition of reality evolves with each advancement in the human-machine interface. Technology is advancing thousand times faster than human beings with the latest…
Posted by Natasha Ghasi April 22, 2020
Posted inUncategorized

Fashion Marketing: The In Vogue Apparel Marketing Technique

Fashion marketing is the branch of marketing that deals with promotional events and advertising campaigns of clothing and accessories to the target audience. The products and offerings can be advertised…
Posted by Natasha Ghasi April 21, 2020
Posted inUncategorized

Psychographic Marketing: A One of a Kind Marketing Approach

Psychographic marketing is the future of marketing. do you wanna know why it is - The study of consumers, based on their activities, interests, and opinions (often known as the…
Posted by Natasha Ghasi April 21, 2020
Posted inContent Strategy

Accelerated Mobile Pages: The Internet’s Speedsters

With brands focusing on improving their website’s search rankings, marketers look to decrease page load times, increase mobile compatibility, and enhance user experience. Mobile compatibility is required as Google has…
Posted by Natasha Ghasi April 21, 2020
Posted inUncategorized

Account Based Marketing: An Out of the Ordinary Marketing Strategy

Marketers in a B2B setting try marketing campaigns that are cast with very wide nets, hoping to appeal to as many brands as possible. While this method has been used…
Posted by Natasha Ghasi April 16, 2020
Posted inUncategorized

Omnichannel Marketing: An All Device, All Channel Marketing Strategy in 2020

Marketing, along with technology, is undergoing rapid and significant changes. Marketing is inching closer toward more personalized, one-on-one communication with customers through multiple channels and devices. Technology gets integrated into…
Posted by Natasha Ghasi April 16, 2020
Posted inUncategorized

Interactive Marketing: Why Your Business Needs Customer Interaction to Grow

Interactive Marketing (IM) is a marketing approach that requires the direct participation of the end-user in the campaign. It is a 1:1 marketing practice that focuses on the actions of…
Posted by Natasha Ghasi April 16, 2020
Posted inUncategorized

Earned Media: Publicity Speaks Louder than a Marketing Slogan

Before I begin, a fun fact: the origin of earned media traces back to pre-internet times (yes, there was a time like that). You got me right, marketers — I…
Posted by Natasha Ghasi April 16, 2020
Posted inAdvertising Strategy

Programmatic Advertising: Dive into the Future of Online Advertising

Imagine walking into a bookstore and realizing that a shelf has already been arranged with Stephen King books that you always wanted to read. All those books were lingering in…
Posted by Natasha Ghasi April 13, 2020

Posts pagination

Previous page 1 … 10 11 12 13 14 Next page

Recent Posts

  • Powerful B2B Marketing Automation Strategies to Accelerate Growth and ROI
  • How Can Brands Effectively Navigate Cookieless Marketing in a Privacy-First Era?
  • The Rise of Gen Z and Millennial B2B Buyers and Their Impact on Strategy
  • B2B Marketing Is Changing: How Martech Is Rewriting the Rules
  • Power Up Your Martech Stack for B2B in 2025: Tools You’ll Love Using

Recent Comments

No comments to show.
You May Have Missed
Marketing Automation for B2B Tools Workflows and ROI
Posted inUncategorized

Powerful B2B Marketing Automation Strategies to Accelerate Growth and ROI

Posted by Natasha Ghasi August 4, 2025
Cookieless marketing
Posted inArticles Content Strategy Uncategorized

How Can Brands Effectively Navigate Cookieless Marketing in a Privacy-First Era?

Posted by Saniya Chipolkar July 18, 2025
Rise of Gen Z and Millennial B2B Buyers
Posted inArticles Content Strategy

The Rise of Gen Z and Millennial B2B Buyers and Their Impact on Strategy

Posted by Saniya Chipolkar July 2, 2025
Modern B2B marketing martech stack with tools and platforms
Posted inArticles

B2B Marketing Is Changing: How Martech Is Rewriting the Rules

Posted by Natasha Ghasi June 25, 2025

Email - contact@martechlive.com

Navigtion
  • Home
  • Contact Us
  • Privacy Policy
  • Terms Of Use

Social Media

  • LinkedIn
  • Facebook
  • X
Copyright 2025 — MartechLive. All rights reserved.
Scroll to Top