Compliance - MartechLive

How Can Brands Effectively Navigate Cookieless Marketing in a Privacy-First Era?

With growing concerns about user privacy and the implementation of stronger data protection laws, such as the GDPR and CCPA, the digital advertising world is undergoing a significant transformation. One…

Saniya Chipolkar July 18, 2025

Articles Marketing Data

How to Protect Your Martech Stack From Cyber Attacks: 5 Tips and Strategies for Marketers

Data-driven campaigns, driven by a martech stack, a combination of marketing tools that automate, analyze, and scale operations, are crucial for marketers in today's hyper-digital environment. However, there is a…

Saniya Chipolkar May 2, 2023