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Why a Customer Data Platform Should be Your Next Investment

Ever thought what corporates do with all the customer data they collect and why they collect it at all? Well, for marketing their products, services, and brand, of course! Now,…
Posted by admin March 20, 2020
Posted inAdvertising Strategy

Marketer’s Guide to VR Marketing in 2020

Multiple brands market their products and services using various methods and techniques. The problem faced by most marketers today is the use of ad blockers installed by the target audience.…
Posted by admin March 13, 2020
Posted inUncategorized

Performance Marketing — Convenient, Targeted, and Resourceful!

Performance, by definition, is the completion of a job, task, feat, etc. Performance marketing is often confused with affiliate marketing, which is the incorrect term to be utilized. Affiliate marketing…
Posted by admin March 12, 2020
Posted inUncategorized

Neuromarketing — A Marketer’s Gold Mine

Marketing experiences more and more use of technology with each passing day. Keeping up with developments in technology is the only way to succeed for any business. Modes of marketing…
Posted by admin March 11, 2020
Posted inUncategorized

The What, How, and Why of Customer Attrition

Customer attrition is also known as customer churn turnover and describes the loss of clients or customers for a business. Most businesses would identify a customer/ client as churned when…
Posted by admin March 4, 2020
Posted inAdvertising Strategy

Paid Advertising: Your Business Gets What it Pays For

 Do you think that paid media advertising is not the best way to advertise your business? Then you are late to the party. Businesses have been successfully grasping the pulse…
Posted by admin March 4, 2020
Posted inUncategorized

Emoji Marketing: Why your Brand Needs to Speak the Digital Language?

A big yellow circle with a grin that travels from ear-to-ear marked the beginning of the emoji trend, which then was called Smiley, a happy humanoid face that is a…
Posted by admin March 4, 2020
Posted inUncategorized

Luxury Marketing: Understanding Why Devil Wears Prada in the Wolf of Wall Street

The Great Gatsby’s opening line highlights the privilege of pleasure-seeking uber-wealthies: "Whenever you feel like criticizing any one," Gatsby's father said, "just remember that all the people in this world…
Posted by admin March 3, 2020

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