Accelerated Mobile Pages: The Internet’s Speedsters

Accelerated Mobile Pages: The Internet’s Speedsters

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With brands focusing on improving their website’s search rankings, marketers look to decrease page load times, increase mobile compatibility, and enhance user experience. Mobile...
Account Based Marketing

Account Based Marketing: An Out of the Ordinary Marketing Strategy

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Marketers in a B2B setting try marketing campaigns that are cast with very wide nets, hoping to appeal to as many brands as possible....
Omnichannel Marketing

Omnichannel Marketing: An All Device, All Channel Marketing Strategy in 2020

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Marketing, along with technology, is undergoing rapid and significant changes. Marketing is inching closer toward more personalized, one-on-one communication with customers through multiple channels...
Interactive Marketing: Why Your Business Needs Customer Interaction to Grow

Interactive Marketing: Why Your Business Needs Customer Interaction to Grow

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Interactive Marketing (IM) is a marketing approach that requires the direct participation of the end-user in the campaign. It is a 1:1 marketing practice...